Ann Arbor may be the most sophisticated local market in Michigan. Between the University, the startup scene, and a downtown full of polished brands, your customers see good marketing every day — and have learned to tune most of it out. Leveret Drive is a full-service marketing agency headquartered in Brighton, about twenty-five minutes up US-23, built on one conviction: strategy before spend, systems before scale. We help service businesses in Ann Arbor and across Washtenaw County get past the noise with positioning that's genuinely different, websites and search built on proof, and campaigns that earn attention instead of renting it.
We're not going to claim an Ann Arbor storefront — our office is in Brighton, one straight shot down US-23. What we will claim: we know the difference between marketing to State Street foot traffic and marketing to a Pittsfield Township homeowner, we've watched the market from Kerrytown to Briarwood, and we can be at your shop before your coffee cools. In a town this saturated with agencies, being just outside it is an advantage — we see what everyone else is doing, and we make sure you don't blend into it.
Plenty of "Ann Arbor marketing agencies" are national vendors with a landing page. We're a Michigan team a short drive up US-23 — close enough for on-site video shoots, in-person strategy sessions, and a real feel for how this county buys.
When every firm in town pulls from the same playbook, local businesses start to sound identical. We position you against the field, not alongside it — differentiation first, then the tactics to back it up.
Beneath the startup headlines, Ann Arbor runs on service businesses — HVAC and remodelers, law and financial practices, dental and wellness clinics. That's exactly who we build marketing systems for.
Our Washtenaw County service area covers Ann Arbor and the communities around it — many of them minutes from our Brighton headquarters.
Downtown, Kerrytown, State Street, and the neighborhoods and business corridors ringing the University.
Ypsilanti and Ypsilanti Township — Depot Town, EMU, and the Michigan Ave corridor east of the city.
The fast-growing corridor along State Road and US-12 — Pittsfield Township down to Saline.
The Huron River towns west of Ann Arbor, from downtown Dexter out the I-94 corridor to Chelsea.
Whitmore Lake and Northfield Township — the stretch of US-23 between Ann Arbor and our Brighton office.
Our headquarters market — Brighton, Howell, Pinckney, Hamburg, and the rest of Livingston County.
Take one service on its own or hand us the whole operation. Every engagement starts with strategy, because in a market like Ann Arbor, tactics without positioning are just expensive noise.
In a market this competitive, page two of Google might as well be another county. We build fast sites engineered to rank for Ann Arbor searches — and to get cited when AI answer engines summarize the local options.
Learn more →A university town raised on good storytelling expects more than stock footage. We shoot brand films, testimonials, and social video on location — your team, your work, your side of Washtenaw County.
Learn more →Google, Meta, and Local Services Ads aimed at the neighborhoods and searches that actually produce Ann Arbor customers — managed with transparent reporting and no spend minimums.
Learn more →A steady, credible presence that keeps your name in front of Ann Arbor's endlessly scrolling audience — without chasing every trend that dies by Friday.
Learn more →Identity work that holds up in a town where your competitors' branding was probably done by professionals too. Logo systems, collateral, and design with an actual point of view.
Learn more →One team handling strategy, execution, and reporting — a complete marketing department for less than a single senior hire, which in the Ann Arbor labor market is saying something.
Learn more →Most Ann Arbor service businesses don't have a visibility problem — they have a sameness problem. Ten firms, ten fine websites, ten interchangeable promises. Our process is built to break that tie before a single dollar goes to ads.
We audit your market and your competitors — what they claim, where they rank, what they ignore — and find the position only you can credibly own.
Website, proof, reviews, and content that back the claim up. Ann Arbor customers verify before they call; we make sure verification works in your favor.
Not vanity keywords — the specific queries and map-pack results that produce Washtenaw County customers for your service, in your actual coverage area.
Every quarter builds on the last: rankings deepen, content stacks, ad data sharpens. A system that appreciates instead of a campaign that expires.
No — and we won't pretend otherwise. Leveret Drive is headquartered in Brighton, Michigan at 100 Orndorf Drive #34, about 25 minutes from Ann Arbor straight down US-23. We serve Ann Arbor businesses both in person and remotely: strategy meetings at your office or a downtown coffee shop, video shoots on site, and the day-to-day work handled from Brighton.
Ann Arbor has plenty of marketers — which is exactly the problem. When everyone in town draws from the same talent pool and the same playbook, local businesses start sounding alike. We're close enough to know the market and meet face-to-face, but far enough outside the bubble to see what everyone else is doing and position you differently. You also aren't paying downtown Ann Arbor overhead in your retainer.
Scope drives price. Websites and brand projects are quoted as fixed projects; ongoing marketing runs as a flat monthly engagement tied to outcomes rather than billable hours. Most service businesses we work with invest between $1,500 and $10,000 per month depending on how much of their marketing we run — and we'll tell you plainly when a smaller scope is the smarter buy. Everything is priced up front, before you commit.
Service-based businesses that grow on trust: home services and trades, law and financial practices, healthcare, dental and wellness providers, and professional services. If your customers research you online before they call — which in Ann Arbor is essentially everyone — a marketing system built on strategy will outperform scattered tactics.
Yes — it's core to what we do. Ranking in Ann Arbor means competing against well-optimized businesses, not sleepy listings, so we work the whole local stack: Google Business Profile, reviews, citations, location content on a fast site, and the structured data that helps both the map pack and AI answer engines surface you.
If you run a service business in Ann Arbor and suspect your marketing looks like everyone else's, you're probably right — and that's fixable. Book a free 30-minute strategy session: no pitch deck, no pressure. We'll look at how you're positioned against the local field, where the real gaps in your visibility are, and what we'd do first — advice you keep whether or not we ever work together.
Also serving Southeast & Mid-Michigan
Brighton · Birmingham · Bloomfield Hills · DeWitt · Detroit · Dexter · East Lansing · Fenton · Howell · Lansing · Northville · Novi · Oakland Township · Okemos · Rochester · Rochester Hills · Royal Oak · Saline · Troy · West Bloomfield